TopTech MNC Employees Instructors:

Learn directly from industry leaders! Our courses feature instructors who are

Top tech MNC employees, bringing real-world experience and practical insights into the classroom. Stay ahead of the curve with knowledge that goes beyond traditional textbooks.

Partnership with Telangana's Largest IT Startup Incubators: As trail blazers in the education space, we've established partnerships with Telangana's largest IT startup incubators, including the renowned WowWarangal Startup Incubators. Immerse yourself in a n environment that nurtures innovation and prepares you for the dynamic world of startups.

Top MNCIndustryConnections:

Connect with the best in the industry through our extensive network of top multinational companies. Benefit from exclusive interactions, workshops, and networking opportunities with professionals at the forefront of technological advancement

IndustryConnections:

Our commitment t o bridging the gap between academia and industry is evident in our strong industry connections. Engage with industry experts, attend conferences, and join forums that provide valuable insights into the latest trends a n d developments.

Internship Opportunities:

Gain hands-on experience through exclusive internship opportunities with leading

companies. Apply your knowledge in practical settings, develop a robust skill set, and enhance your employability in the competitive tech landscape.

PlacementAssistance:

Your success is our priority! Our dedicated placement assistance program is designed to guide you toward rewarding career opportunities. Leverage our connections with top companies for a smooth transition from student to professional.

Week 1-2: Introduction to Digital Marketing Understanding the digital marketing landscape

Key concepts: SEO, SEM, Social Media, Email Marketing, Content Marketing Overview of analytics and tracking

Week 3-4: Website Development and Optimization

Basics of website design and user experience

Week 5-6: Search Engine Optimization (SEO)

On-page and off-page SEO techniques Keyword research and analysis

SEO tools and analytics

Week 7-8: Search Engine Marketing (SEM)

Introduction to paid advertising

Google Ads and Bing Ads fundamentals Ad campaign management and optimization

Week 9-10: Social Media Marketing

Social media strategy development Content creation and curation

Social media advertising

 Week 11-12: Content Marketing Content strategy planning

Blogging, video marketing, and other content formats

Content distribution and promotion

Week 13-14: Email Marketing

Building effective email campaigns Email automation

A/B testing and analytics for email marketing

Week 15-16: Introduction to Deep Learning

Basics of neural networks

Introduction to TensorFlow and Keras

Building and training a simple neural network

Week 17-18: Customer Relationship Management (CRM)

Overview of CRM systems

CRM integration with digital marketing Customer segmentation and personalization

Week 19-20: Introduction to Artificial

Intelligence in Digital Marketing Understanding Al and machine learning Al applications in marketing

Case studies of Al in the digital marketing industry

Week 21-22: Chatbots and Virtual Assistants

Designing and implementing chatbots

Use cases in customer support and marketing

Integration with websites and social media

Week 23-24: Predictive Analytics and Al-driven Decision Making Predictive analytics for marketing Using Al for customer behavior prediction

Automated decision-making ni marketing

Week 25: Final Project and Capstone Application of Al concepts in a

real-world digital marketing scenario

Presentation of the final project Review and discussion of emerging

trends in digital marketing and Al

Week 26: Final Exam